Arrow Exterminators, Inc. is a local, family-owned pest control business, founded in 1946 by Dave Goforth Sr. and his wife Marjorie. Dave’s interest in entomology began during World War II while he was stationed at Fort Bragg, North Carolina in the Medical Detachment Unit researching mosquitoes and the malaria epidemic facing his fellow servicemen.

Following the war, Dave set up shop in Greensboro combatting the local pest population. Not without a flare for the creative and a sense of humor, the service vehicles were Volkswagon Beetles hand-painted like lady bugs, a memorably colorful and beneficial bug. Thus, Arrow Exterminator’s slogan became “The Famous Lady Bug Service”.

As the business grew, Dave went on to become a founder of the North Carolina Pest Control Association and served as it’s first President in 1952. He was later awarded the first honorary life time membership to the North Carolina Pest Control Association.

Dave served as President of Arrow Exterminators, Inc. from 1946 until 1979 when he turned over the Presidency to his son, Dave Goforth, Jr. Both Dave Sr. and Jr., are deceased. Today Arrow is a Women Business Enterprise owned and operated by Dave Sr’s widow, Marjorie Goforth, and their daughter Mary-Ellen Goforth, the company’s licensee. The staff of 8-10 prides itself on personalized service and innovative practices that includes the use of environmentally friendly alternatives to old fashion chemical-only treatments. Integrated Pest Management techniques (things you can do in combination with our treatments) also help protect the environment. Arrow Exterminators was founded on, and is still committed to, the basic principle of personalized care and attention given to each customer based on the express needs of that customer.

Commercial Pest Control Service

In addition to providing stellar general pest, termite and moisture control in and around Greensboro, we also specialize in commercial new construction termite protection, with particular experience on military bases and schools throughout both North and South Carolina.


Arrow Exterminators, Inc. is a charter member of the Better Business Bureau of Greensboro, NC, North Carolina Pest Management Association, National Pest Management Association and countless other national and state organizations which support our industry with good, fair, business practices.

We take pride in our story and welcome you to enjoy the benefits of our “Famous Lady Bug Service”.

Dave Goforth, Sr. came up with the (literally) bright idea of painting Volkswagon cars like ladybugs and using them as service vehicles. This is the original “Famous Lady Bug Service” logo.